Join NTT DATA at this year’s Gartner Symposium/ITxpo, the world's most important gathering of CIOs and senior IT executives. NTT DATA will once again be a Premier Sponsor at Gartner’s marque event, in partnership with the NTT Group and our sister companies. This event attracts more than 8,500 IT leaders, including 3,000 CIOs and 200+ Gartner analysts. Stop by our booth to learn about our IT services and meet our team of industry experts.
Customer/Employee Experience and the CIO … it IS our problem
For too long now, companies have thought of customer experience as a marketing or sales issue. At the conference, NTT DATA’s Brad Rucker will explain why customer friction is actually IT’s responsibility and how you can address it. Participants in this session will explore how to look at customer friction, how to measure it, how to assign KPI’s to it, and, most importantly, how to reduce customer friction. By understanding and quantifying customer friction, you can transform your into a customer-centric enterprise.
Session Details: SPS68, 10:15 am, Wed., Oct. 4, 2017
Brad Rucker leads the Digital Application & Information Management Practices. Brad purchased one of the first Tandy TRS-80 Color Computers to come off the line and taught himself to program. Since that time he has led legacy conversions for the New York Transit Authority, designed and implemented the first information-enabled customer care s in the world for Chevrolet and General Motors, managed global applications delivery teams, and created early web application and innovation practices. He has been the head of service and support for ERP and retail software companies and has served as CIO and COO. He jointly holds two patents in information technology. His hobbies are wide and varied, but include reading, woodworking, technology and strategic gaming. He lives with his wife near Dallas, Texas.